Leading in Surprising Times

a round table discussion with EMR

Over the last few months we have been working with the marketing recruitment firm EMR. As part of their social mission to “shape the future of society” EMR encourages their marketing candidates and corporate clients to contribute their marketing expertise to our cause members.

Our first event together took place in February and was a round table discussion with 20 senior marketers that explored the topic of Marketing in Surprising Times and how marketing can be a key driving force in steering business success in an unstable market place.

It was a lively discussion chaired by Steve Walker, founder of Two Sides and Ambassador for Pimp My Cause. Here is a link to a whitepaper based on the discussion titled Marketing the Unexpected: Five things we’ve learned from marketers about leading in surprising times.

EMR round table with Pimp My Cause

Several of the participants from the discussion have signed up to Pimp My Cause to get involved and support a cause directly and a few participants are also working with us to explore opportunities for organisational collaboration as well.

We look forward to future events with EMR and to working with their talented marketing candidates.

Recent Posts

Civil Society Features Pimp My Cause Partnership With Triodos

Marketing platform for charities, Pimp My Cause has announced its first corporate partnership with Triodos Bank. Sustainable finance specialists, Triodos will provide sponsorship and support...

Added: 27 Aug 2011 - Click For More...

Getting The Most Out Of Pimp My Cause

Pimp My Cause is opening up new doors for the causes of Upbeat and Samrong Farm and therefore I was only too happy to accept Paul...

Added: 03 Aug 2011 - Click For More...

Making The Most Of Social Media

With resource and budget a key concern for many of the causes on Pimp My Cause, it...

Added: 24 Aug 2011 - Click For More...

The Guardian Features Pimp My Cause

Charities rely on the kindness of lawyers, PRs and IT experts to do pro bono work on behalf of their cause - but how should these relationships be managed?...

Added: 23 Jul 2011 - Click For More...

Top Tips For Digital Marketing

Digital marketing is all about engagement. It’s about creating an online profile and showing your personality as a means to interacting with the end user and better appealing to their needs. But how exactly is this achieved?...

Added: 11 Aug 2011 - Click For More...

The RSPCA Gets A Marketing Makeover With Pimp My Cause

For charities struggling to keep up in a digital age, look no further than Pimp My Cause, a new online tool that helps charities revamp and overhaul their marketing strategy....

Added: 20 Sep 2011 - Click For More...