victoria cripps

Personal Introduction:

A creative chartered marketer and brand guardian. I thrive on delivering true innovations, objectives, ROI and perfection.

Constantly pushing the boundaries to create genuine, inspiring products and communications - searching out innovative, genuine ways to reach and engage consumers and customers.

Skills and Abilities

  • Relentlessly creative, innovative and engaging, with intuitive consumer understanding 
  • Focused and tenacious, with a track record of resourcefully managing complex projects 
  • Excellent communication, influencing and people-skills; always sociable, fun, ‘glass half-full’ 
  • Project management (PRINCE2), numeracy and budget management skills

Location:

Reading

Website:

Position:

Product Manager at Ella's Kitchen (Brands) Ltd

Qualifications:

Chartered Institute of Marketing Professional Diploma in Marketing (Oxford College of Marketing)

PRINCE2 Practitioner

BA Honors: Film Radio and Television (2:1) (Canterbury Christ Church University)
Creative writing, consumer analysis, knowledge of broadcasting and media channels, critical dissection of media texts, interview techniques, aptitude with media production technologies.

A Level (New College, Swindon ):
English Language and Literature (A)
Media Studies (B)
Information Communication Technology (B) Music Technology (B)

GCSE (St John’s School, Marlborough)
7 A Grades including English and Maths
2 B Grades

 

 

Experience:

Makes Friendly Stuff (Product Manager) - Ella's Kitchen
Apr 2014 – Present
Responsible for filling the Ella's new product pipeline with inspiring, insight-based innovation: supporting product propositions from inception, through development, to launch. Also responsible for product portfolio management, brand planning and insights.

Makes Friends (Brand Manager) - Ella's Kitchen
Aug 2013 – Apr 2014

Makes Friends (Assistant Brand Manager) - Ella's Kitchen
Mar 2012 – Aug 2013

Helps Make Friends (Marketing Assistant) - Ella's Kitchen
Dec 2010 – Mar 2012

Sales & Marketing Executive - Firehorse Clothing Ltd
Apr 2010 – Dec 2010

Skills offered:

Marketing